loss aversion

April 9, 2026
Header with the title 'Loss Aversion' and subtitle about Indian investors; below is a four‑block infographic: top-left 'Lucky' (grey), top-right 'Disciplined Investor' (green), bottom-left 'Confused' (light grey), bottom-right 'Bias-Trapped' (orange) indicating investor emotions.

Loss Aversion: Why the Fear of Losing ₹1 Hurts Twice as Much as the Joy of Gaining ₹1 — How Indian Investors Can Overcome This Devastating Bias and Hold Multibaggers for the Long Term

📅 Published April 09, 2026 (Thursday) The ₹1 Lakh Experiment That Reveals Your Biggest Investment Weakness Imagine two scenarios. In the first, you check your portfolio […]
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