Track Record of Identifying Rare Wealth CreatorsTrack Record of Identifying Rare Wealth Creators
Manish Goel - SEBI Registered Investment Adviser

About Manish Goel

SEBI Registered Investment Adviser • Chartered Accountant

422 Articles Published

Manish Goel is a Chartered Accountant and the Founder of Multibagger Securities Research & Advisory Pvt. Ltd. (SEBI Registered Investment Adviser, INA100007736). A full-time value investor since 2010, he has helped thousands of investors build long-term wealth through quality stock picking and disciplined fundamental analysis.

September 6, 2026
Navy cover for The Shop That Says No, with a small shop glyph and a bar chart of National Indemnity premiums 1980 to 2004

The Shop That Says No: Why the Best Businesses Turn Away Customers

Every business wants to grow. So a company that is willing to let its sales fall rather than take bad business is doing something rare. Learning to spot that willingness is one of the clearest signs of quality a beginner can look for, and it hides in plain sight.
September 5, 2026
Navy cover for The Scooter That Sells Twice, showing two five-year-old scooters with two very different price tags

The Scooter That Sells Twice: What the Second-Hand Price Tells You About a Business

A product that still fetches a good price years after it was sold is quietly telling you something about the company that made it. Learning to read the second-hand market is one of the simplest quality tests a beginner can use, and it needs no balance sheet at all.
September 4, 2026
Navy cover for The Sweet Shop That Took the Box Back, showing a shop counter with one bad box of sweets being taken back

The Sweet Shop That Took the Box Back: How a Business Behaves When Something Goes Wrong

Every business makes mistakes. The rare ones admit them fast, fix them at their own cost, and come back stronger. Watching a company on its worst day tells you more about its quality than watching it on its best.
September 3, 2026
Navy cover for The Ten-Rupee Part That Stops a Ten-Lakh Machine, showing a large machine priced at ten lakh rupees beside a small gold seal priced at ten rupees

The Ten-Rupee Part That Stops a Ten-Lakh Machine: How to Judge a Business Nobody Bargains With

Some companies sell something that is a tiny line on their customer’s bill and a disaster if it fails. That combination — small in cost, large in consequence — quietly does more for a business than any advertisement ever will.
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